Posts

ANIMATED PERSONAL BRAND (MOTION GRAPHIC)

-
Image
Process Documentation: For this motion graphics assignment, I used Adobe After Effects to animate my personal brand with a modern and geometric aesthetic. The visual identity is centered around a repeating octagon shape , which I manually created using the Polygon Tool set to 8 sides. I duplicated the shape into multiple Shape Layers , arranging them in a layered structure to form a dynamic background. To animate these, I used Rotation keyframes combined with Anchor Point adjustments so each octagon rotates from its center. To add a professional touch, I applied Easy Ease to the keyframes and enabled Motion Blur , giving the spinning shapes a smooth, natural motion. The rotating banner transition was done using a Pre-composed composition of my name and tagline inside a rectangular shape. I activated the 3D Layer switch , then animated the X Rotation to make it flip horizontally into view. I used a Null Object to control rotation and positioning for better synchronization. Te...
Post a Comment
Read more

PERSONAL BRAND IDENTITY

-
Image
  LOGO :   Design Rationale I created a logo for the "Fizah Bakery" brand that is cozy, amiable, and home-made. A round, scalloped badge that resembles a quality mark is used in the logo. This form demonstrates the bakery's integrity, compassion, and homemade love. Additionally, the scalloped edge adds a lovely and intimate touch, bringing the company closer to its target audience.   Peach and light pink are the primary hues. Pink evokes feelings of sweetness, joy, and femininity, which is consistent with the notion of lovingly baked cakes and sweets. Peaches provide additional coziness and warmth, which promotes contentment and relaxation. These hues were selected to establish a warm and inviting brand and to develop a deep emotional bond with consumers. The name "Fizah Bakery" is written in a loose script style for the font. This gives the brand an approachable, intimate, and heartfelt appearance. In order to make the tagline "Homemade Cake & Cookies...
Post a Comment
Read more